A Salesperson that only talk’s about product and price may be a viable resource to their customers but it’s the Sales Professional who provides value by seeking solutions that:

  • Decrease the customer’s overall cost
  • Increase the customer’s productivity and
  • Improves the customer’s buying experience

that will be considered a Trusted Advisor and hopefully a Valued Partner.

Please ask yourself these questions:

Are you providing a “viable” or a “valuable” service to your customers?

Are you providing a service that “only” adequately meets your customers needs? (Viable)

or

Are you providing a service as an Sales Professional that not only meets your customers needs but includes “you” becoming an additional resource for them to use as needed? (Valuable)

Becoming a resource and providing value is the only true way to differentiate yourself from your competition!

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Now let’s get out there and over-deliver!