For the past month it seems I’ve spent more time on an airplane or in my truck than I have at home. I’m beginning to think of myself as a road warrior. This leads me to this month’s Sales Tip.
What do you do with the time you are in your car or truck in-between sales calls? In many cases much of your day will be in a vehicle.
How can you make this time productive and not feel that your windshield time is wasted?
If you’re like me much of that time is on the cell phone (please don’t tell) taking care of problems, checking on orders and talking to our customers. But sometimes I catch myself making these calls just to be filling time. I have nothing else to do so I call the office just to check-in. I may make a couple of calls that provide no value to anyone and it just kills a little more time.
I can only listen to talk radio so long before my mind starts to drift and it’s just noise in the background.
So for the past year or so I always keep a good audio book or podcast downloaded to my phone or iPad.
I started using audio books several years ago with some of our Account Managers that never had time to read the books I would recommend. I found that if I gave them the audio version they would listen and in most cases had a better understanding of the material than those who read the books. I love to read so I really didn’t see any value in audio books for me.
But last year I finally broke down and let the Blackberry go and got an iPhone and soon after an iPad. This was my first introduction to Podcasts and download-able audio books. I quickly began to fill my devices with books and podcasts. I can find a topic that I’m interested in, download it in a couple of seconds, then while on the road listen to what I want to listen to.
My tip for anyone who spends considerable time in their car is to use that time is to learn new things while driving. There are some very good Sales and Sales Leadership books and Podcasts available for anyone in Sales.
I would recommend getting an iTunes account if you don’t already have one, then download the Apple Podcast App and start browsing by category. You can listen to just one show or subscribe to the podcast and it will be automatically downloaded to you device when a new show comes out. If you don’t like the podcast just unsubscribe and find another. I think I’m subscribed to about 10 shows right now.
This has been a great use of my windshield time and I hope you find it as valuable.
If you would like to know what’s on my list just send me an email at feedback@wewaonthenet.com and i’ll get you my list. If you have your own recommended list please leave it in the comments.
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